Reggie Bush returns home in new campaign in support of under privileged youth as ambassador for Taco Bell Foundation for Teens

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National Football League running back Reggie Bush, who often returns to the beginnings of his athletics career at Helix Charter High School, is pushing a new cause in his latest visit to Benton Hart Stadium.

Bush seeks an opportunity to motivate under-privileged youth, a subject he is well aware about after growing up in southeast San Diego.

National Football League running back Reggie Bush, who often returns to the beginnings of his athletics career at Helix Charter High School, is pushing a new cause in his latest visit to Benton Hart Stadium.

Bush seeks an opportunity to motivate under-privileged youth, a subject he is well aware about after growing up in southeast San Diego.

“Have a plan. Have goal,” Bush told students from his alma mater. “I had a desire to become a ballplayer. It’s up to you to find out what you love to do, then go out and do it.”

Bush is the latest ambassador to join the Taco Bell Foundation for Teens, which noted that one in four high school students dropout before graduating.

In addition to his words, the group announced a $5,000 college scholarship to the school’s athletics department in Bush’s name to a deserving Helix student.

“Planning is the important element,” added Bush, who now plays for the Detroit Lions. “So I tell many of them how I was in their exact situation and found a way to make a life for myself.”

Bush isn’t talking just about football. Recently, the one-time holder of the Heisman Trophy recently became a father for the first time.

“Every day, my daughter comes first,” he noted. “Everything I now do centers around on how I can make a better life for her.”

Last June, Bush posted a cute Father’s Day photo of him holding his month-old daughter, Briseis, along with the words, “Enjoying my first Father’s Day with my family! #blessed.”

Later at Bush’s appearance, he took over a P.E. class in kicking off his new celebrity partnership with the foundation, running students through routines he personally performs to stay fit in playing professional football.

Along with his new collaboration with Taco Bell, Bush operates his own private foundation, which recently awarded the inaugural Bush Prize for unique and creative ways to prevent childhood exposure to violence.